Author Archive for: ‘scottschaefer’

  • Google Authorship Markup

    Google Author Rank For Small Business

    Google Author Rank marks a change in Google’s search algorithm and the introduction of a new search ranking factor for Google. Google Author Rank is also one of the most significant opportunities for small businesses to improve their search engine results. And, while Google Author …

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  • Google Authorship Markup

    Google Authorship Is Changing Search Results

    Those of us who provide search engine optimization services to small business websites pay close attention to changes in Google’s search algorithm.  Google Authorship is an opportunity that is not going unnoticed.  This most recent change in Google’s algorithm is significant, because it marks the introduction …

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  • wordpress publishing platform infographic

    WordPress Publishing Platform Infographic

    Its origin as just a blog publishing platform was a long time ago, and its growth since those early days has been nothing short of meteoric. The WordPress publishing platform has expanded its capabilities considerably in the last several years. The WordPress publishing platform hasn’t forsaken its origin …

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  • Black Hat SEO Techniques

    Black Hat SEO Techniques You Should Know

    Black Hat SEO Techniques are search engine optimization techniques that shouldn’t be used. Black Hat SEO techniques violate Google Webmaster Guidelines and will get your website removed from the Google Index. However, it is good to understand some common Black Hat SEO techniques so you recognize …

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  • SEO Tactics Optimal Keyword Density

    Video: Optimal Keyword Density

    What is the optimal keyword density on web pages? While not as common as what is search engine optimization or what is SEO, what is the optimal keyword density is nominally a top 10 question we are asked by search engine optimization clients and SEO do-it-yourself-ers. Before we provide …

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